An innovative brand will always think outside the box and ask “What can I do that my competitor IS NOT doing?” In this post I will introduce you to the concept of accessibility and the type of customer you would never think to target in your marketing plan. More importantly, your competitors aren’t aware of these accessible mobile apps, so YOU get to generate and attract the type of leads that they don’t know about.
Accessibility and inclusion is a key component to building that solid foundation that enables EVERYONE to access your product, service or platform. Accessibility isn’t a trend therefore it never goes away and will always be needed. Apps and accessibility go hand in hand since many people are using apps to enhance their mobile experience. These five mobile accessible apps are structured for people with disabilities that have BUYING power. These are people are literally looking for a restaurant to eat, a video to watch or instructions to buying a coffee. That means guaranteed sales which means KA-CHING for your business and a big golden star to your marketing team. And maybe a raise? But then you owe me dinner.
Here are the five mobile accessible apps: